1xBet takes two stand approach to successful ICE exhibition
1xBet showcased its B2B product for the first time finally month’s ICE exhibition, before introducing its one-year old affiliate marketer program to markets across Asia, Africa, Europe, and Latin America.
Having hosted two stands at ICE (6-8 Feb), one for B2C and one for B2B, the Western operator said the results of the exhibition acquired “exceeded all expectations”.
The 1xWager press service said: “So how exactly does 1xBet stick out from the other exhibitors? 1xWager is one of the few companies that are successful on the B2C market, and it now has a high-quality product to offer affiliates of the business. We are able to say confidently that customers will get exactly what they want.
“The results of the exhibition exceeded all our expectations: there was a lot of interest inside our product and useful contacts were made. This network was beneficial not limited to 1xWager, but also for other exhibitors and guests.”
In the mean time, 1xBet supported its ICE presence by exhibiting at the London Affiliate Meeting (LAC). Specialists from the company fulfilled with current affiliate marketers to go over fresh ideas and new proposals to enhance the quality of products and services within its Affiliate Program.
The statement continuing: “This year, affiliates from around the globe visited our stand. During the exhibition, we met with our established companions and made new business connections with guests and other exhibitors. We hope these exchanges will develop into long-term mutually beneficial romantic relationships.
“Over a short time, we’ve introduced ourselves and our Affiliate Program to markets throughout the world. A lot of successful work is being done to draw in traffic from Asia, Africa, Europe, and Latin America. Furthermore, we are actively submitting applications and gradually getting licenses to operate in various countries.”
With only a few days to go before start of ICE London (6-8 Feb), the sponsors of London Baby have embraced the growing ‘hype’ across the world’s biggest video gaming exhibition.
Once again, SBC has became a member of makes with iGaming Business to host #londonbaby2018, the biggest networking party on the first night of the exhibition (6 Feb), kept at the stunning Café de Paris.
While blockchain technology and the opening of the united states gambling market are anticipated to garner significant attention at ICE and networking celebrations over the week, OPTIMA CEO Jacob Lopez highlighted machine learning as another key topic of interest.
This was after each of the sponsors of London Baby was asked to predict the actual industry ‘buzzword’ or ‘buzzwords’ would be for this year’s event.
Alex Inglot, Director of Marketing communications for Sportradar, said: “This season, a lot of attendees and many debates will focus around what may or might not happen in the US this year in relation to sports betting.
“The Supreme Courtroom’s decision could have seismic implications for the industry and it’ll impact sports leagues, regulators, state regulators, existing US casinos and providers, international providers, suppliers and of course the US open public.
“It really is extremely difficult to predict what the final verdict will be, but many at ICE will already be scenario planning and looking to get a read from others going to the ExCeL this Feb.”
Valentyn Kyrylenko, VP of Business Development for BetInvest, said: “Individualized engagement and implementation of data-driven customer value management will be a trending topic at ICE 2018. At BetInvest, we realised that no matter how good the algorithms are, computers still require the instructions for whatever they are doing.
“The leaders in igaming, and especially sports betting, will not be the companies with the most innovative technology (however controversial it could sound to the reader) but those companies, which through the years of operation, were able to collect large volumes of data.
“As my colleague and buddy Nik Rudenko (CMO of FavBet) likes to say, ‘Traffic is the King’. But my place, which is at the intersection of looking for the best new opportunities and making sure they pass the smell test taught me, is that the largest opportunities lay in the hands of these companies who become data centric in their customer approach.
“The companies which hold data and can make their machines analyse data and determine what to do, based on the content of the info and its scope without specific instruction, can be as unreachable to the competition as eBay to the new WordPress start-up.
“The firms keeping big data can still generate correct customer behavior despite having the uncertain parts of data because of its cumulative http://1xbet-giris.xyz/1xbet-yeni-adresi/ nature. In my view, the near future ‘Amazons’ of sports betting is a different breed of companies. Such companies remain sitting in the duck blind unaware that one move can transform the status quo.”
Thomas Nielsen, Mind of Game Licensing at Magnet Video gaming, said: “Blockchain is a buzzword with backbone, and having exploded onto the picture so quickly, it has recently asserted its game-changing benefits to such an level that longevity is undeniable.
“As with all buzzwords, interest within the public website will inevitably wain but within business and especially in our industry, blockchain is gathering momentum all the time.
“It really is providing transparency, accountability and decentralisation in a manner that many are calling revolutionary and, unlike many buzzwords which have come and gone, blockchain gets the potential to really anchor itself.
“It could do so much more than just record monetary transactions – we have observed the inceptions of corporate alliances, start-ups and initiatives all off the back of blockchain, and it evidently has the ability to transform the way many sectors operate.”
Adriaan Brink, Creator and CEO of BetterBetting, said: “Crypto. The world of digital currency is leading to disruption across many sectors, including betting. It’s been impossible to disregard to hype around Bitcoin and Ethereum and the rise of new cryptocurrencies.
“The idea of a creating a safe and robust decentralised peer-to peer system optimised by use of blockchain technology is revolutionary. BetterBetting offers that, providing a forward thinking, decentralised sports wagering system, facilitated through use of the BETR token.
“Eliminating friction, while providing transparency and fairness for a bet between two people who have no relationship with each other, will change just how betting works for everybody.”
Evgeniy Kiriushin, Mind of Business Development for 1xWager, said: “1xWager always goes in step with the rapidly changing world. We consider the buzzwords for the former, and the next yr, are ‘higher, faster, and more powerful’.
“We are living in a active and high-tech world; information is ubiquitous, and you could place a bet, make a payment or transfer money just using a phone and wi-fi.
“For our partners, it is actually important that statistics are updated as often as possible – using our very own partnership, program companions can see up to date of statistic each hour.”